Avid Life Media Acquires AshleyMadison.com

Filed in archive Dating Sites by Mark Brooks on August 17, 2007

OPW EXCLUSIVE - Aug 17 - Avid Life Media Inc., a social networking parent company that provides consumers access to diverse interactive niche lifestyle offerings, has acquired Toronto-based AshleyMadison.com (founded 2002, profitable since 2002, 1.4 million registered users in North America and the UK). AshleyMadison's founder, Darren Morgenstern, will remain with AshleyMadison as the company
Spokesperson. "AshleyMadison is just one of the acquisitions we hope to execute on in the coming months," said Noel Biderman, President of Avid Life Media Inc.

Mark Brooks: Ashley Madison's tagline is 'when monogomy becomes monotony' and focuses on helping people get a 'bit on the side.'

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