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Courting Singles, Lavalife Wants Phones To Ring

Filed in archive Dating Sites by Mark Brooks on July 25, 2007

Courting Singles, Lavalife Wants Phones To Ring
DM NEWS - July 24 - Lavalife launched a direct response television spot created by northern lightslinks Direct Response Television for Lavalife Voice service. Lavalife has experimented with 30- and 60-sencond spots and found the 30-second spot is the most efficient in cost per metrics. The new commercial, titled "Called Met," focuses on customers calling Lavalife Voice and meeting other singles shortly after. Airing in English and French, the spot is running throughout North America on syndicated and local spots. FULL ARTICLE @ DM NEWS







Permalink: Courting Singles, Lavalife Wants Phones To Ring
Tags: lavalife.com  lavalife  voice  dating  site  online  dating  search  courting+singles 

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