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Relationship Based Matching; Love Machines

Filed in archive Business by Mark Brooks on February 10, 2005

LA CITY BEAT -- Feb 10 -- It's hard to know how faith might play
into Warren's methods, since he is unwilling to subject his
never-published test research to independent review. "There's obviously
an evangelical influence," says Dr Thompson of weAttract.com, creators of Yahoo Personals relationship test. Warrenhas a master's of divinity and clinical psychologylinks Ph.D. and served as
dean of Fuller Theological Seminary School of Psychology. Friendster.comrecently partnered with eHarmony but the company was unaware that
eHarmony excluded gays/lesbians until informed by CityBeat. "I have to
call and talk to eHarmony about that, because you're telling me this
for the first time," says Friendster's head of bus. dev. EHarmony
also rejects one in five who fill out the 500+ personality questions.
eHarmony screens out anyone with a curiously low level of energy
(depression), users with three+ unsuccessful marriages, or anyone who
fails to answer its questions truthfully. Eharmony's questions use the
homogamous approach, based on the idea that like fits better with like.
True, PerfectMatch, and Yahoo! prefer to match users based on
complementarity. Dr Houran, of True, is author of an article in The North American Journal of Psychology detailing their failings. The PerfectMatchmembers who meet on Dr. Phil are disappointed that they haven't all
been united with their potential soul mate, but seem to understand that
very few things in life ever work out perfectly. About 15 of the
couples from the show seem to have hit it off. FULL ARTICLE @ LA CITY BEAT



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Tags: dating  relationship  based  machines  matching  relationship+based  matching+love  love+machines 

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