BUSINESS WIRE --July 10 -- Expanding the capabilities of its Flash voice and video communication platform, Userplane, a pioneer in community software, announced that its unique Anonymous Calling feature has triggered more than 20,000 calls worldwide during the past 60 days. Userplane Anonymous Calling is now seamlessly enabled for every instant messaging conversation within the Userplane Webmessenger and Webchat client. "The new anonymous calling feature in the Userplane IM has been a great help in building user retention," said Markus Frind, CEO of Plentyoffish. Said Michael Jones, cofounder and CEO of Userplane. "This service enables two users to connect via phone completely anonymously - without giving away any personal information." Userplane will be exhibiting at the 9th Internet Dating Conference in San Francisco on July 13-14th, 2006. FULL ARTICLE @ BUSINESS WIRE

Mark Brooks: Phone Matrix Privatecall is the leading alternative option and can be integrated into instant messaging clients. 'Throw away numbers' are another option. A throw away number should look the same as a regular number i.e. 415-762-8869, not 415-762-8869 ext. 3565. Also, if I'm dialing from 212-444-1636 then it should be possible for me to call out from this number and have the service mask the number so it looks like I'm calling from 415-762-8869. Watch this space ;-)